

COLORADO FIELD ADVENTURES
As leaf season peaks, we ventured deep into the vastness of Colorado — a proper bushwhack through the Maroon Bells wilderness. Just a few miles south of Aspen, and you’re in another world: grouse, elk, trout, and harmony with nature.
Autumn friluftsliv in its purest form. This series is a tribute to that philosophy — the Norwegian art of outdoor living «Free Air Living», and the pull that keeps us chasing it again and again.
FRILUFTSLIV
Free – Air – Living
A concept deeply rooted in Norwegian culture. In all simplicity, it encompasses the feeling of the “outdoors” - stripped from any timelines, screens, record-breaking attempts, or specific equipment.
Friluftsliv is to be in harmony with nature, by simply being present. Amundsen is built on and inspired by this harmony. Our adventures will forever be shaped by the endless chase for more.
Free – you are free to define it for yourself. Friluftsliv is not bound by activity or equipment. And it can be found in close proximity to your home.
Air – Friluftsliv is found in the open air. At the mountain plateaus of Norway, in the highlands of Colorado or at your local trailhead.
Living – A way of life you can choose to partake in whenever you feel like. Friluftsliv is a living contrast to the daily grind that recharges and resets for life ahead.